Virtual Society? logo



Seminar Announcement: Buying the Vision

Buying the Vision: Beyond Design with Visual Engineering

9th of March, 1999

The Virtual Reality Centre



No engineering or manufacturing company can ignore the impact of visualisation and simulation technologies on the product life cycle and the implementation of concurrent engineering. These technologies have helped to eliminate physical prototyping, support interactive design review, simulate manufacturing processes and introduce co-operative marketing. As a result, Companies like yours have achieved major design cost savings, cut design to production lead times, reduced risk and boosted customer satisfaction.

This Seminar is delivered by the leading practitioners and users, experts who will :

  • Present the latest market research
  • Brief you on new developments
  • Highlight the business issues and benefits
  • Describe their own experience
  • Demonstrate the applications and technologies
Explore the benefits and opportunities in depth in the two parallel workshops:
  • Workshop 1 - CAE and Virtual Technologies; demonstrations and case studies in The Virtual Reality Theatre
    Leader - Darryl Fanguy, CadCentre

  • Workshop 2 - Business barriers and issues raised when using visual engineering to enhance innovative performance
    Leader- Peter Swann, Manchester Business School
Extensive supporting workshop documentation and CDs will be provided.

Who Should Attend: Design and Manufacturing Engineering Management, CAE Engineers and Senior Management actively involved in Concurrent Engineering and Supply Chain processes.

Registration fee: 80 +14 vat to:

FAO Mrs Linda Dobbs
Envisage Ltd
42a London Road
Old Welwyn
Tel: 01438 718528
Fax: 01438 714631

Sponsored by:
Information Sociaty Initiative
Economic and Social Research Council: Virtual Society? Programme

Chairman - Garth Shephard, CEO Envisage Ltd.

9.15 - 9.45
Registration and Coffee

9.45 - 10.15
Introduction and Keynote Address
Crispin Gray - Chief Executive, CadCentre Ltd

10.15- 10.35
Building Consensus-a Shared Vision of Design
Transformation of the product cycle and supply chain using Virtual Technologies.
Dr. Angela Dumas-Design Consultant and previously, Research Director of the Design Council

Converging Technologies- the VR Breakthrough
The accelerating impact of VR exploits the convergence of the Internet, CAE modelling, simulation and multimedia to transform the presentation of design at an affordable cost.
Bob Stone- Scientific Director, Virtual Presence Ltd.


Issues, Costs and Benefits- the Users Tale
User experience of implemention - problems, pitfalls and opportunities.

11:45 - 12:00
Introducing the Workshops
Chairman - Garth Shephard

12:00 - 1.15
Parallel Workshops I
Workshop 1
- Chairman- Darryl Fanguy, CadCentre
Demonstration of virtual technologies in the Virtual Reality Centre
Workshop 2 - Chairman, Peter Swann-Manchester Business School
Discussion of the business issues facing companies wishing to enhance their innovative performance with visual engineering.

1.15 - 2.00
Buffet Lunch

2.00 - 3.15
Parallel Workshops II
Repeat of Workshops

3.15 - 3.30

3.30- 4.00
Integrating VR with CAE Design Tools
How to build VR into your existing systems to reduce implementation and develop a global supply chain approach.
Mike Johnson, Business Development Manager, Deneb

4.00 onwards
Panel Discussion


Return to top of page
Switch to text only version

Page developed by Christine Hine
Page maintained by Marike van Harskamp
Contents current at 15th February 1999